Executive Leadership

We are led by an experienced and dedicated professional staff

Meet the men and women who set our strategic vision and direct and coordinate our work.

Marc B. Terrill


Marc directs the day-to-day management and long-range planning for The Associated, with a primary emphasis on the development of human and financial resources. He is a graduate of the University of Florida and obtained his Masters in Social Work with a concentration in community organization from the Wurzweiler School of Social Work at Yeshiva University. Marc received an Honorary Doctorate Degree from the Baltimore Hebrew University. He also holds continuing education certificates in management and leadership from The Wharton School, University of Pennsylvania as well as from Harvard University. Marc is a graduate of the first class of the Jewish Federations of North America’s Mandel Executive Development Program in 1997, a program designed to prepare those who were identified as the “next generation” of Jewish non-profit chief executive officers. He serves on the boards of LifeBridge Health Systems, Baltimore Community Foundation, and Sinai and Northwest Hospitals, to name a few. Hear from Marc

Michelle Gordon

Chief of Staff

Michelle currently serves as the Chief of Staff of The Associated after more than nine years with the organization. In this role, Michelle manages the Executive Office and governance issues including by-laws compliance, the Board of Directors and the Board of Governors. In addition, she coordinates The Associated’s Corporate Giving program and various other community relations projects.

Leslie K. Pomerantz

Chief Development Officer

Leslie has worked full-time in the Baltimore Jewish community since 1991. Beginning her career at the JCC, she served in a variety of capacities, most notably as the Director of the 2002 JCC Maccabi Games. In 2003, she joined the staff of Jewish Volunteer Connection as the Executive Director and grew the program from a small volunteer clearinghouse organization to one offering a myriad of programs for volunteers of all ages. She was the catalyst behind the development of several leadership initiatives, including three highly competitive and prestigious teen leadership programs. In 2009, she was named Executive Director of the Center for Community Engagement and Leadership (CCEL), The Associated’s Human Resource Development arm. Most recently, she served as a Senior Vice President of Development at The Associated, overseeing an Integrated Resource Development Strategy, Associated Women and the Annual Campaign. She recently completed a selective and prestigious national program for 20 top fundraisers through Jewish Federations of North America, The Fundraising University. She holds an MSW and an MA in Jewish Studies. She lives in Reisterstown with her husband Stephen, a radiologist, and their three children.

Mark Smolarz

Chief Operating and Financial Officer

Mark is responsible for most of the infrastructure for The Associated which even extends to many of its constituent agencies including finance, human resources, facilities, technology, investments, risk management and community allocations. Mark started with The Associated in early 2004 as the Chief Financial Officer and has picked up these additional administrative responsibilities over time.

Allison Baumwald

Senior Vice President, Annual Campaign

As Senior Vice President, Annual Campaign, Allison Baumwald oversees The Associated’s Annual Campaign efforts, including affinities, community campaign, top gifts and Associated Women. Allison, who began her career with The Associated in 2003 as Campaign Associate, most recently served as Vice President of Associated Women for the past five years. A graduate of the University of Michigan and Brandeis University, where she earned a BA and MA, Baumwald also served as Director of Development and Vice President, Resource Development.

Michael I. Friedman, J.D., CAP

Senior Vice President, Philanthropic Planning and Services

Michael has been with The Associated since 1994, and has served as the Vice President and Senior Vice President for Planned Giving and Endowment since 1999. With a background in law and charitable gift planning, Michael oversees the Legacy and Endowment Department work in charitable gift planning and development of endowments, capital gifts, charitable remainder trusts, gift annuities, philanthropic funds and supporting foundations. He works with donors and their advisors to develop tax-wise gift plans that reflect the donor’s financial, estate and charitable planning goals, and, where appropriate, foster intergenerational succession.

Michael J. Dye, Esq.

Vice President, Investments and Risk Management

Michael is primarily responsible for oversight and management of the Jewish Community Investment Fund, a comingled pool of endowment assets belonging to The Associated, its agencies and other Jewish organizations. He also provides guidance and counsel on risk management, corporate governance, regulatory and tax issues for The Associated and its agencies.

Ben Gershowitz

Vice President, Facilities

Ben currently serves as the Vice President of Facilities for The Associated. Ben has been with The Associated for eight years. In his role, Ben is the property manager for The Associated’s Real Estate portfolio and acts as the owner’s representative for all construction projects. In addition, he works closely with executive management and community leadership to coordinate the planning and development for The Associated’s real estate holdings.

Erica Hobby

Vice President, Resource Development

Erica has worked for The Associated system in a variety of capacities for more than 14 years. She serves as the Vice President of Resource Development, responsible for the engagement of our major donors through cultivation and stewardship efforts.

Melinda Greenberg Michel

Vice President, Women's Philanthropy

After nine years in The Associated’s marketing department, Melinda joined the development team as Vice President, Women’s Philanthropy in August 2015. In this role, Melinda oversees the fundraising and community-building efforts of Associated Women, which boasts a 70-year history of supporting the needs of our community and those of Jews in Israel and around the world. Prior to coming to The Associated, Melinda served as Director of Marketing and Communications at Baltimore Hebrew University, then an agency of The Associated.

Ruth Miller

Vice President, Community Planning & Allocations

Ruth directs the Associated’s $47 million annual allocations process, manages the ongoing relationship between The Associated and its beneficiary agencies and oversees the Associated’s planning agenda to strengthen the Baltimore community and the Jewish communities in Israel, Odessa and around the world.

Larisa Spirt

Vice President, Marketing

Larisa joined The Associated in 2015 after a decade of managing a strategic marketing research and marketing consulting firm. Larisa is responsible for overseeing The Associated brand image, developing a strategic branding direction for the organization and implementing first class branding and marketing initiatives. The marketing department works with all internal departments of The Associated and collaborates with a majority of the agencies and programs in The Associated system on their branding and marketing efforts.

Connie Stern

Vice President, Finance

Connie is the Vice President of Finance at The Associated. Her responsibilities include overseeing the Finance Department which provides accounting, budget, bill pay, financial management, payroll, and tax and compliance services to The Associated, its operating programs and a number of its agencies. Centralizing all of these services creates economic efficiencies which helps The Associated in its pursuit of total system operating efficiency.

Carole Taylor

Vice President, Technology

Carole currently serves at the Vice President of Technology for The Associated after more than 10 years with the organization. Carole oversees all Technology for The Associated and its agencies including the Donor Customer Service Center. In this role, she develops and executes strategic plans to ensure technology continues to meet the changing needs of our organization.

Darlene Wolff

Vice President, Human Resources

Darlene is the Vice President for Human Resources and has been with the organization for over 27 years. In this role, she is responsible for the administration of a wide array of employee benefits, recruitment, employee relations and risk management. Darlene partners with the Human Resource Committee to maintain a competitive work place.

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